News Summary
Tri Pointe Homes, a national builder based in California, is entering the coastal South Carolina market with two significant developments in Beaufort and Bluffton. The projects aim to deliver 75 new single-family houses and townhomes, addressing local housing shortages. With an emphasis on affordability, Tri Pointe Homes plans to introduce more accessible options in these growing areas, reflecting the increasing demand for housing in the region. The company’s expansion comes as a response to rising migration and economic development opportunities in the Carolinas.
Beaufort, South Carolina
Tri Pointe Homes, a national home builder based in Orange County, California, is making a significant move into the coastal South Carolina market as demand for housing continues to rise. The company is launching its local initiatives with two major projects in Beaufort and Bluffton, aimed at developing a total of 75 single-family houses and townhomes.
These projects mark Tri Pointe Homes’ first land acquisitions in South Carolina, with plans already set in motion. Gray Shell, who leads the Coastal Carolina Division of Tri Pointe Homes, underscores the promising growth potential in the Carolinas, driven by increased migration and housing demand in the Hilton Head, Bluffton, and Beaufort areas, alongside Charleston and Savannah.
Project Details
In Beaufort, the project will include up to 50 townhouses for sale located along Highway 170, close to a new retail development known as Beaufort Station. This initiative is expected to introduce relative affordability into the local housing market, which has been experiencing a shortfall in more affordable options.
Highway 170 is recognized as a bustling area that is experiencing significant housing and commercial growth in both Beaufort and the neighboring Port Royal community. The Bluffton project will consist of 26 single-family homes situated west of the downtown Promenade, a popular shopping and dining destination. The design of the Bluffton homes will incorporate a combination of attached and detached rear-load garages, promoting outdoor living spaces featuring courtyards.
Next Steps
Both projects are currently under contract but are pending approval from local government authorities. If all proceeds according to plan, the first home sales are projected to begin in 2027. Tri Pointe Homes markets itself as a “premium lifestyle brand,” offering a range of price points in its housing options to appeal to various demographics.
Market Analysis
The expansion into South Carolina coincides with notable development investments in the region. Opportunities for growth are accentuated by economic advancements and population increases, particularly in the Savannah area, which is bolstered by significant contributions from Hyundai Motor Co., Gulf Stream Aerospace Corp., and the Port of Savannah.
Gray Shell emphasizes the exciting prospects for future growth in this area, hinting at the potential for additional housing communities currently in the design phase. While these upcoming projects are not yet under contract, they signify Tri Pointe Homes’ long-term commitment to serving the needs of the growing population in South Carolina.
Conclusion
With the strategic expansion into the Lowcountry of South Carolina, Tri Pointe Homes is positioned to meet the evolving housing demands of the region. By focusing on affordability and creating community-oriented environments, the company aims to address the critical housing market shortages in Beaufort and Bluffton while contributing positively to the local economy.
Deeper Dive: News & Info About This Topic
HERE Resources
Beaufort County’s Proposal for Hilton Head Island Bridge Rejected
Low Health Inspection Grades Impact Local Restaurants in Beaufort County
Tri Pointe Homes Announces New Developments in South Carolina
Tri Pointe Homes Expands Presence in Coastal Carolinas
Tri Pointe Homes Expands Coastal Carolinas Division
Additional Resources
- Island Packet: Beaufort News
- Wikipedia: Beaufort, South Carolina
- WSAV: Beaufort County Housing Market
- Google Search: Beaufort South Carolina housing market
- Your Island News: Financial Literacy and Housing
- Encyclopedia Britannica: Housing
- Count on 2: Beaufort County Voting
- Google News: Beaufort County affordable housing

Author: STAFF HERE BEAUFORT
The HERE Beaufort Staff Writers are a collaborative team of journalists, editors, and local contributors passionate about delivering accurate, timely information to the Beaufort community. As part of the HEREcity.com Network, which powers over 100 U.S. city sites including HEREcolumbia.com, our staff draws on collective experience in South Carolina journalism to cover everything from business sales and real estate developments to dining deals and community initiatives. Our Expertise and Background: Local Roots in Beaufort : Our team includes lifelong Beaufort residents and SC natives with deep knowledge of the area’s history, economy, and culture. We’ve covered key events like the recent sale of the historic Crofts Block Building, Beaufort’s equestrian heritage, and growth in local tech and education sectors (e.g., BeaufortTechnical College programs). Collective Experience: With over 50 combined years in journalism, our staff has backgrounds in print, digital media, and community reporting. We prioritize fact-based stories, drawing from sources like the Beaufort Chamber of Commerce, city government records, and on-the-ground interviews. Commitment to Quality: Every article is a group effort, involving research, editing, and verification to ensure reliability. We adhere to journalistic standards, citing credible sources and updating content as new details emerge.

